{"id":1424,"date":"2019-10-20T06:18:19","date_gmt":"2019-10-20T06:18:19","guid":{"rendered":"https:\/\/gotransit.com.au\/?post_type=transit_post&#038;p=1424"},"modified":"2024-08-09T02:25:43","modified_gmt":"2024-08-09T02:25:43","slug":"gotransit-media-group-secures-major-sydney-bus-market-contract","status":"publish","type":"transit_post","link":"https:\/\/gotransit.com.au\/?transit_post=gotransit-media-group-secures-major-sydney-bus-market-contract","title":{"rendered":"GoTransit Media Group Secures Major Sydney Bus Market Contract"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The exclusive contract commences in February 2020 and expands GoTransit\u2019s market reach across the Greater Sydney market which now includes Interline\u2019s scheduled bus services in the Sydney Metropolitan Bus Region 2 covering heavily populated markets including Campbelltown, Minto, Raby, Macquarie Fields, Ingleburn, Bow Bowing, Liverpool.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is in addition to coverage available in Inner Western Sydney, South West Sydney, Western Sydney and Southern Sydney with major suburbs including Blacktown, Penrith, Bankstown, Punchbowl, Sutherland, Cronulla &amp; Parramatta. As well as the Blue Mountains, Illawarra &amp; the Central Coast<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">General Manager Operations Caleb Harriott said the increased coverage area within Sydney was important for current and future clients who were seeking to reach a broader cross section of the Sydney market.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u201cSydney is an important market for our business, it\u2019s densely populated and geographically diverse which makes it ideal for bus transit advertising. We are finding more and more local and international brands are embracing this opportunity in a market cluttered with digital disruption.\u2019<\/p>\n<cite>Mr Harriott<\/cite><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">GoTransit\u2019s Group national sales manager Paula Kerr said independent research indicated that transit and outdoor advertising is becoming increasingly popular as advertisers sought new ways to cut through cluttered and fragmented traditional markets.&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u201cWe operate in over 90 markets across Australia offering external and internal bus advertising, as well as taxi and outdoor light rail opportunities on the Gold Coast and Newcastle so we have a good feel for what\u2019s working in each specific market.\u201d<\/p>\n<cite>Paula<\/cite><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Australia\u2019s largest privately owned transit advertising company GoTransit Media Group has continued to expand its presence in the nation\u2019s largest market after securing a major Sydney bus contract with Interline Bus Services.<\/p>\n","protected":false},"featured_media":1427,"parent":0,"template":"","listing_cat":[],"class_list":["post-1424","transit_post","type-transit_post","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/gotransit.com.au\/index.php?rest_route=\/wp\/v2\/transit_post\/1424","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gotransit.com.au\/index.php?rest_route=\/wp\/v2\/transit_post"}],"about":[{"href":"https:\/\/gotransit.com.au\/index.php?rest_route=\/wp\/v2\/types\/transit_post"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gotransit.com.au\/index.php?rest_route=\/wp\/v2\/media\/1427"}],"wp:attachment":[{"href":"https:\/\/gotransit.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1424"}],"wp:term":[{"taxonomy":"listing_cat","embeddable":true,"href":"https:\/\/gotransit.com.au\/index.php?rest_route=%2Fwp%2Fv2%2Flisting_cat&post=1424"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}