3.3 m SkyBus passengers each year
800 k impressions daily from commuters on Melbourne's busiest highways
4.78 x average ad frequency per rider
Position your brand along the city’s most iconic gateway. Seen by over 7 million people annually traveling between Melbourne Airport and the CBD, this is prime real estate for visibility, frequency, and scale.
With 100% share of voice, your brand dominates the visual landscape. No competing ads, just uninterrupted impact across double-decker buses that command attention on every journey.
Reach a premium mix of business professionals, leisure travellers, and locals across all demographics. Internal video placements also create deeper engagement mid-journey, ensuring your message is seen and remembered.
Only a select number of these high-profile wraps are available, making this one of the most exclusive advertising formats in the country. Early adopters like Virgin Australia are already leveraging its prestige.
The Sky Bus Full Wrap transforms a high-capacity commuter coach into an unmissable moving billboard. With expansive coverage on both sides and the rear of the vehicle, your message is exposed to thousands passing through the airport and along Melbourne’s busiest highway. This format delivers extended dwell time and repeated exposure, ideal for premium branding campaigns that demand visibility on a grand scale.
The Sky Bus Megaside format offers an extra-large, high-impact advertising canvas along each side of the bus. Perfect for strong visual storytelling, this format commands attention on busy urban and highway routes. Its sleek presentation and size make it ideal for brand launches, major promotions, or creating buzz in high-traffic transit corridors.
The races that stops the nation; Derby Day, the Melbourne Cup, Oaks Day and Stakes Day are all hosted during the Spring Racing Carnival at Flemington Racecourse every year.
Sun-soaked summer break as families travel, retail buzzes, and cities sparkle from carols to Boxing Day sales and New Year’s fireworks in Melbourne's CBD.
Melbourne Park becomes tennis HQ with day and night sessions, packed fan zones, and the world’s best chasing the first major of the year. In 2025 the Australian Open broke records with more than 1.2 million spectators attending the event over the three weeks.
Formula 1 electrifies Albert Park with practice, qualifying, and race-day drama, drawing massive crowds and global eyeballs to Melbourne.
Fill out the form, and one of our transit specialists will be in touch soon.
"*" indicates required fields
Adam MacDougal, The Man Shake"Working with GoTransit has been an absolute pleasure for the past 3 years. All briefs and campaigns are delivered on time with terrific results – a testament to how hard the team are working behind the scenes."
