We are very excited to have SBS on board for their first campaign with us. The SBS Food campaign has launched across our assets in Melbourne CBD as well as Greater Melbourne, Sydney and Brisbane and runs until the end of December.
In partnership with Zenith Sydney’s Katharine Morison and Patrick Fakiye, delivering the SBS campaign has been seamless. The SBS Food creative is a standout and was supplied ahead of deadline enabling us to install the majority of panels a week ahead of scheduled start date. In addition to the OOH elements, this campaign is also being supported via our website with a variety of touch points to provide added awareness and exposure complimenting the transit component.
Congratulations to everyone involved in delivering this campaign and a big thank you to Zenith and SBS for making it so easy. For a behind the scenes look check out the video above and click on sbs.com.au/food for delicious recipes from around the world.
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