GoTransit partnered with Breast Cancer Trials to launch a bold transit advertising campaign across Newcastle, NSW, using buses and trams to spread life-saving awareness every day.
At GoTransit Media Group, we believe transit advertising is more than a marketing tool—it’s a moving platform for change. That’s why we were proud to support Breast Cancer Trials with a powerful campaign in Newcastle, New South Wales, helping take their life-saving message directly to the community.
For five weeks, Newcastle commuters can’t miss the striking pink visuals of two full-wrap buses and a triple light rail wrap. With more than 3,620 passengers daily, this campaign turned everyday journeys into moments of awareness, sparking conversations and drawing attention to the vital work Breast Cancer Trials is doing across Australia.
Advertising in Newcastle
Newcastle is a vibrant city on the move, and transit advertising in NSW ensures messages travel with people where they live, work, and connect. By wrapping buses and trams, this campaign embedded an important cause into the daily lives of thousands proving once again that out-of-home advertising in NSW is one of the most effective ways to reach the community at scale.
A Special Word From Breast Cancer Trials
Breast Cancer Trials shared their appreciation for the collaboration:
“Thank you to GoTransit for making the advertising process so easy. We were thrilled with the results of our bus and tram advertising and the creative process. The final artwork looked fantastic and helped to really draw attention to our campaign! Our Sales Director, John Kelly, was very helpful and responsive and was genuinely interested in our campaign goals.”
— Anna Fitzgerald, Communications Manager, Breast Cancer Trials
A special recognition goes to John Kelly, GoTransit Sales Director, whose dedication and responsiveness ensured this campaign not only looked spectacular but also aligned perfectly with the goals of Breast Cancer Trials. His commitment highlights the people-first approach we take with every project.
By taking to the streets with Breast Cancer Trials, we’ve helped ensure their message keeps moving, reaching thousands every day.
At GoTransit, we’re proud to show how public transport can carry not just people, but also powerful stories of hope, research, and change.
Links:
- Want to learn more about how you can help? Visit Donate To Breast Cancer Research | Breast Cancer Trials
- Advertising Opportunities in NSW: New South Wales Transit Advertising | GoTransit
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